How will you optimize Anchor Tag?
 

How will you optimize Anchor Tag?

The anchor tag is essentially a tag that you can attach to a word or a phrase (exactly like you would a normal internal or external link), except it brings readers down to a different section of the page as opposed to another webpage.

- Keep it natural
- Avoid over-optimization
- Keep anchors relevant to the content
- Avoid links from and linking to spammy sites
- Distribute anchors in the right proportions

The anchor tag is essentially a tag that you can attach to a word or a phrase (exactly like you would a normal internal or external link), except it brings readers down to a different section of the page as opposed to another webpage.

The simplest way to optimize anchor text for SEO is simply to make sure the anchor text uses descriptive keywords to accurately describe the page or idea you're linking to. But be careful! In SEO, it's easy to "over-optimize" your anchor text by over-relying on repetitive, keyword-rich phrases.