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Exact keyword and broad keyword
Differentiate between exact keyword and broad keyword research??
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Broad match search give result by matching the keyword anywhere in the content. In this type of search anything can be present there before or after the keyword and it does not matter. Only things matter is the keyword match. In exact match the keyword or key phrase is required to match exactly. The exact match will not show the result where any other words are there before or after the main keyword. This will show the results where only the keyword is available exactly.
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Exact keyword research means, people searching for that exact phrase in square brackets
Example, [dog training] would return results ONLY for the exact keyword phrase �dog training�. Broad keyword research could be any search including any words in the phrase in any order without quotes or brackets. Example, broad match results for dog training will also include search traffic for �dog training, training a dog, training a small house dog, dog obedience and canine training�, etc. |
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