What do you understand by Cloaking?
 

What do you understand by Cloaking?

Cloaking is a technique used to deliver the content on a Web page to a search engine in such a way that different content than what is delivered to a regular human user appears on the search engine. The goal of cloaking is to boost a website's search engine rank on certain keywords.

When someone uses a different contextual link in a web content which link does not belong to their niche.

Cloaking is a website improvement (SEO) strategy in which the substance exhibited to the internet searcher insect is unique in relation to that displayed to the client's program. This is finished by conveying content in light of the IP addresses or the User-Agent HTTP header of the client asking for the page.

Cloaking technology is considered as a violation of Google’s Webmaster Guidelines also as it provides our users with different results than they expected.

Some examples of cloaking include:

Serving a page of HTML text to search engines, while showing a page of images or Flash to users
Inserting text or keywords into a page only when the User-agent requesting the page is a search engine, not a human visitor

Cloaking is the One of the Black hat seo techniques used to improve Website traffic easily and help to improve Website Keywords ranking in the best position of SERP in the short term.

verb [ T ] /kləʊk/ us. /kloʊk/ to cover or hide something: He has always kept his love affairs cloaked in secrecy (= kept them secret)