Difference between keyword & keyword phrase?
 

Keywords can be defined as words which we focus in website and target to rank better in search engine and also that describes website.

Keyword phrases are formed using keyword that are usually long tail keywords which contains two or more words.

The main differences are as follows:

Keyword: A keyword is essentially any word or phrase you use when searching with a search engine. In a simple language, any single word related to your business, product/services which can be useful for your business.

Keyword Phrase: Combination of those keywords is called key phrase.

Keyword is a single word and Keyword phrase is collection of Keywords.