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How will you do competitor analysis?
How will you do competitor analysis?
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competitor analysis in marketing and strategic management is an assessment of the strengths and weakness of current and potential competitors, This analysis provides both an offensive and defensive strategic context to identify opportunities and threats.
First step of doing this is first identify your current competitors. What products or services they are selling. How much market share they have ? What were their past strategies ? Are they using the same strategy ? How aggressive are they on the advertising front. How competitive are they ? Are their strength and weakness are same as yours ? How big of a threat are they to you. How do their strategies effect your business . |
I use Market samurai, Ahrefs tool for competition analysis
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Some of the easy ways to do competitors analysis are:-
1. Alexa ranking 2. Traffic 3. Keywords performance 4. Back-links 5. Content |
A comprehensive analysis of your competitor to check there strategy and plan. There are some tools available to do analysis
- Alexa ranking - Traffic - Keywords performance - Back-links - Content |
Some of the easy ways to analyze competitor links:
Alexa ranking traffic content in the website backlinks. |
Company analysis is specific analysis of company external and internal variables with reference to EESTOP .Industry analysis is macro analysis of a particular kind of producing group which gives an average impact of ESTOP on the group.
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Some of the easy ways to analyze competitor links:
Alexa ranking traffic content in the website backlinks. thanks |
Various tools available to analize competitors website's, some of the tools are
.Ahref .Seomoz |
I use ahref for competitors analysis
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i usually use ahrefs & back link watch to track my competitors
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