What is the meaning of competitive analysis
 

Competitive analysis does the comparison, between the website I am optimizing, and the website that is ranked highly in search results.

Competitor analysis is the best activity in SEO. By doing this you can get an idea how to optimize our websites to get ranking easily.

Competitive analysis means analyzing your competitors website like checking their backlinks, analyzing their on page optimization, techniques used to rank a website, etc.

A competitive analysis is a critical part of your company marketing plan. With this evaluation, you can establish what makes your product or service unique--and therefore what attributes you play up in order to attract your target market.