Google punishes doorway pages, what are doorway pages?
 

Google called another spam pages which are highlighting location based key words in their web pages as Door way pages. It is strictly avoided from Google Index.

So from now on wards we should not include city/state names with poor content repeatedly just to manipulate the search engines.

Our content should be genuine.

Doorway pages are typically large sets of poor-quality pages where each page is optimized for a specific keyword or phrase. In many cases, doorway pages are written to rank for a particular phrase and then funnel users to a single destination. Whether deployed across many domains or established within one domain, doorway pages tend to frustrate users.

Therefore, Google frowns on practices that are designed to manipulate search engines and deceive users by directing them to sites other than the one they selected, and that provide content solely for the benefit of search engines. Google may take action on doorway sites and other sites making use of these deceptive practices, including removing these sites from Google’s index.

Some examples of doorways include:

Having multiple domain names targeted at specific regions or cities that funnel users to one page
Templated pages made solely for affiliate linking
Multiple pages on your site with similar content designed to rank for specific queries like city or state names


source Google webmaster tools

Thanks for the share....

This information is really useful for me. Thank you for sharing. I heard door way pages can effect badly to our website ranking.

Doorway Pages are web pages designed and built specifically to draw search engine visitors to your website.

In the past doorway pages could be loosely defined as "low-quality pages designed to rank for highly targeted search queries, typically designed to redirect searchers to a page with other advertisements."