| Vectorinspector |
03-31-2014 09:10 AM |
I hate to swing the other direction, but I think keyword research is good only one time in SEO work. And that is when you have a new client or new website and you want to see what people type to find those sites. This lets you know what keywords you are going to implement. After that, I think keywords is a waste of time. I have made test pages on websites with only the keywords and the Meta tag, and ones with no keywords in the metatag or the page. And through Good backlinks and good page construction I have never failed to push them forward in SERPS. I trust what Google says about how google works very little. I think sometimes they lie to throw us off how the engine works. But I do trust when they say having a keyword or two on a page is more than enough as long as it bears Relevance to the subject. I don't spend lots of hours tweaking my keywords. I spend lots of hours building strong backlinks with lots of link juice!
Example: If I have a website on flowers and flower pots, and I have a page ion that site that is just flower pots and all kinds of flower pots, yet never has the word "flower" on the page. I can create backlinks to that page that never mentions a flower That says "Click here to learn all about Flower Pots." With enough of those backlinks with the correct anchor text, I can convince google that it should rank that page with the keyword flower as well as flower pots. Now if i say "click here for Fried Chicken" and it takes Google to a Flower pot page, Google will know that you are trying to trick it. So make sure you have relevance and make sure yuou have the keyword in the Meta and in the page. But don't spend hours researching your keyword percentages. Spend it doing your work off page. that's my opinion. Good Luck :)
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