True, it's tough to get fb likes

build high quality content in your website

Better content, the likes will increase organically as people will spreading the fb for you.

I totally agree with David. For example, to get more fan on facebook, apart from running ads, you should focus on the content you provide. make sure that they are trendy, funny, educative and attractive

Facebook really isn't an option for most marketers. You can bet your ideal market is using Facebook nearly every day.The guide is aimed at the beginner who wants an introduction into marketing their business on the world's largest social network.