Email marketing is a form of direct marketing that uses electronic mail as a means of communicating commercial or fundraising messages to an audience.

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Email marketing is a form of direct marketing that uses electronic mail as a means of communicating commercial or fundraising messages to an audience. In its broadest sense, every email sent to a potential or current customer could be considered email marketing.

Email which is send to the customers with the purpose of convincing them to purchase their services is email marketing.

Email marketing is a type of direct digital marketing that uses electronic mail (also called email or e-mail) as the marketing communication delivery method.

Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations.

We can say that e-mail marketing is one kind of direct marketing method where you will be able to promote your products, content, and offers directly to customers via e-mail.