Landing pages are a focused and customized sales pitch specifically designed to get your visitor to take an action.

Landing page is the page from where you can convert your visitor into buyer. This is the place where the user get the information about what he/she is looking for.

1. Increased Conversions by Default
2. Focused & Targeted Messaging
3. Simpler Campaign Measurement
4. Co-branded Affiliate Opportunities
5. Greater Campaign Accountability

There are 7 benefits of landing page:
1. Landing Pages Directly Support Your Business Goals
2. Landing Pages Increase Conversions
3. Landing Pages Generate Data and Insights
4. Landing Pages Improve Paid Search Campaigns
5. Landing Pages Can Grow Your Email List
6. Landing Pages Increase Credibility
7. Landing Pages Improve Brand Awareness

Some of the main benefits of landing pages are improve the credibility because if solve the user problem means automatically visitor have faith on your site it improve credibility automatically,helpful to get lead generation to your business,improve ranking of the website in search engine...

You can search for benefits of the landing page on google and first three sites in the search result will clearly explain the topic.

Landing page can help to show the services.

The user comes on web page through call to action that page is called Landing page.