You can opt for SEO

Both are important for start up real estate website. Because seo give life time traffic and PPC give traffic traffic when we are paying for traffic only.

both ppc and seo plays equal role in maintaining real estate website

You can opt for both.

first you should be strong enough in your companies organic search,then you can conc upon PPC

Make a balance for both SEO and PPC.
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Both will be helpful for boosting the awareness of your real estate business. PPC is for generating instant traffic on your site where huge leads can be generated easily whereas SEO is for spreading the awareness of your busines worldwide but slowly. It lasts for long as it helps your business to stay on the top of Google for long time unless and until any competitor stands up in the market.

SEO and PPC are two different ways of promoting a website. in seo as we know we list our website in various search engines and we look after the site ranking in the search engine, by maintaining our site by looks , info, content, performance etc. and other things like submitting links of our site to other related sites. but in PPC which is called pay per click we pay for the as many as clicks, our site viewers click the site, and we pay for the ads we made in other sites, this is also a way of promoting the site, other ways are blogging , writing article about our site, joining forums, etc.

SEO - Search Engine Optimization is better, because its permanent ranking method. So i would like to suggest SEO.

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